Viticulture and Oenology
BA (Hons) International Wine Business
WHAT DOES THE COURSE COVER?
You’ll cover three core areas in the International Wine Business degree programme: general business management, the wine trade and wines of the world, with the focus being on the global nature of wine trading, distribution and sales. You’ll get to cover contemporary subjects, including new beverage development and launch, wine classification and global distribution channels. On the business side, you’ll study economics and data management, finance, marketing, operations and people management. In the wines of the world modules, you’ll have the chance to undertake in-depth research into the world’s key still, sparkling and fortified wine regions.
WHAT ABOUT INDUSTRY LINKS?
Being so close to London, one of the world’s key marketplaces for wine provides a great opportunity for keeping up to speed with the latest developments in the wine trade. You’ll get to benefit from presentations delivered by wine trade professionals, such as managers of wine tourism companies and sales directors from nationwide on-trade specialists. During your work placement, you’ll get to develop links with industry, plus our students are regularly asked to assist at trade tastings. You’ll have several opportunities to attend fantastic study trips to European wine-producing regions. Additionally, you’ll be able to take the WSET Diploma as an additional qualification, as a number of first and second year modules correspond to the Wine and Spirit Education Trust (WSET) Level 3 and Level 4 qualifications (please note that the cost of the WSET exams are additional to fees).